Hype Energy Drinks 5.49

Hype Energy is an international energy drinks brand with offices in Europe, North America and the Middle East.

Hype Energy was around well before you had your first iPhone. The brand was launched in 1993 by Hard Rock Cafe founder Barry Cox and is recognised today for its stylish party image. The current CEO, former Formula One racing driver and 24 Hours of Le Mans winner, Mr. Bertrand Gachot, has been involved with the brand since 1997. The Hype Energy range includes 6 energy drinks Hype Energy UP, MFP, MFP Zero Max, Enlite and Shot. Hype Energy drinks are currently available in over 40 countries and manufactured in the Netherlands, Austria, USA, Jordan, Poland and Canada.


All Hype Energy drinks are free from preservatives and artificial colourings, and combine a mix of natural juices, vitamins and caffeine.